Customer choice, health and
nutrition and Community impact

Listening and responding

Customers want us to contribute to healthy lifestyles and healthy communities. We aim to achieve this by being a good neighbour wherever we operate.

We listen to what our customers want and give them choice by providing relevant and personalised information, and ensuring that our products are affordable, rather than by dictating to them what they should buy. We similarly aim to manage our community impact in response to what local people tell us.